Body Shape: What’s the lowdown

Ok now let’s figure out your figure!

Coco Chanel said it best :

Fashion is like architecture; It is a matter of proportions

Most of us do not look like the models in magazines. And most of us cannot wear the clothes these models are wearing. But that doesn’t mean we cannot look great. It means we have to be thoughtful about what we buy and wear. This is important because it’s the easiest way to look great. Wear clothes that fit and flatter and you’re half way home.

Women’s sizes today are not at all equivalent to women’s sizes in the 1950s. In the 1980s, in order to accommodate people’s vanity and ever expanding girth, the U.S. Department of Commerce got rid of the uniform sizing system and instead allowed for more ego stroking sizes.  As a result of this, today, a size 8 would have been roughly equivalent to a size 16-18 in the 1950s, obviously though this varies a shocking amount from brand to brand.

It is said that the average American women is 5’4 and 145 lbs size 12-14

According to, $28 billion a year of merchandise is returned to stores because of poor fit. An informal poll on this site shows that 42% never find clothes to fit; 40% only sometimes; 14% said rarely and only 4% said always.

28 billion dollars worth of clothes bc they don’t fit? Staggering waste of time and money. This can be avoided if you just learn how to properly dress your body shape and learn the styles that will fit and flatter your body best.

You can try to exercise your brains out  and  starve yourself  to an unhealthy weight  to TRY to achieve a different body type. This will not be a smart thing to do.You can wear a size 0 or a size 24, your body type affects what will look best on you.

Instead of pining over a body shape other than yours  – play up  your good bits!

All body shapes have areas to spotlight and areas you may want to keep hidden backstage.

You may have a combination of 2 body types and it takes a strategic eye to help you determine.

That is just one of the topics I teach my clients and do a deep dive into this topic in my online programs. Contact me for more info!